The Emerging Trend Radar
The Observatory makes is possible to fuel the Emerging Trend Radar of the Group, which maps the most material emerging trends for the Group that should be kept under observation and monitoring.
In the context of the Radar, each topic is classified based on:
- prevailing nature: the radar is divided into four quadrants that correspond to the four dimensions of the external environment: social, technological, environmental and political (STEP);
- level of maturity: in the innermost circle the radar includes the emerging themes that are material for the insurance sector within the next 5 years and in the outer circle the emerging themes that will become material after 5 years.
Dark Side of Technology
- TECHNO-ADDICTION
- PATHOLOGIES
- GOING BACK TO NATURE
- BIOLOGICAL CLOCK
- DIGITAL DETOX
- DISTRACTIONS
- FAKE NEWS
- REGULATION OF TECHNOLOGY
ARTIFICIAL INTELLIGENCE (AI) AND ROBOTICS
- ARTIFICIAL INTELLIGENCE
- MACHINE LEARNING
- DEEP LEARNING
- BOT ECONOMY
- CHATBOTS
- ETHICAL DILEMMA
- RESPONSIBILITY
- ROBOTICS
- MAN–MACHINE RELATIONS
- ROBOT ADVISORS
- ROBOT CAREGIVERS
- ROBOT-ASSISTED TREATMENT
Internet of everything
- 5G & BEYOND
- SMART CARS
- SMART CITIES
- SMART OBJECTS
- SMART HOMES
- QUANTIFIED SELF
- SMART OFFICES
- WEARABLES
- INTERNET OF PETS
- INTEROPERABILITY
- IoT
- NEW COMPUTATIONAL FRONTIERS
- INDUSTRY 4.0
- DATA AS NEW CURRENCY
- BIO COMPUTING
- QUANTUM COMPUTING
- CONTAGION
- CYBER RISK
- PRIVACY
- BIG DATA
New mobility
- ELECTRIC VEHICLES
- HYBRID VEHICLES
- SMART CARS
- HYDROGEN MOBILITY
- MOBILITY AS A SERVICE
- MICROMOBILITY
- ETHICAL DILEMMAS
- FLYING VEHICLES
- DRONES
- ASSISTED DRIVING
- INTEGRATED MULTI-MODAL MOBILITY
- SELF DRIVING CAR
- RESPONSIBILITIES
- SHARED MOBILITY
- TRANSFORMATION OF CITIES
Human society 2.0
- SILVER ECONOMY
- AGEING SOCIETY
- LONGEVITY
- BIRTH RATE
- MIGRATIONS
- GRANDPARENT-GRANDCHILD RELATIONSHIPS
- GENERATION GAP
- PARENT-CHILD RELATIONSHIPS
- WOMEN’S EMPOWERMENT
- PET AFFECTION
- SINGLES
- FAMILY 2.0
- DE FACTO RELATIONSHIPS
- ENLARGED FAMILIES
- NEW GENERATIONS
- THE POWER OF YOUTH
- FAMILY LIQUIDITY
JOB INSECURITY AND POLARIZATION
- ECHO-CHAMBERS
- VULNERABILITY
- FEAR
- DOWNSIZING
- MONEY SAVINGS
- FRUGALITY
- SOCIAL INSTABILITY
- DISTRUST VS. SYSTEM
- EXCLUSION
- TRUST VS. «A PERSON LIKE ME»
- UNEMPLOYMENT
- JOB INSECURITY
- SOCIAL POLARIZATION
Sharing economy
- BARTERING
- FROM OWNERSHIP TO USE
- RECYCLING
- SHARING
- SHARING MOBILITY
- PEER-TO-PEER
- CO-HOUSING
- BLOCKCHAIN
- CO-WORKING
- REPUTATION
- CLOUD
- OPEN SOURCE
- CROWDFUNDING
- PAY PER USE
- GIG ECONOMY
- ACCESS
- CRYPTOCURRENCIES
HYBRID CONSUMER
- GAMIFICATION
- REPUTATION
- LIQUIDITY TIME AND SPACE
- PROSUMER
- ANYTIME ANYWHERE ANYWAY
- SEAMLESS EXPERIENCE
- CYBER RISK
- BRICK & CLICK
- VOICE
- CONTAGEON
- WEB VITALITY
- ONLINE
- OMNICHANNEL
- LOYALTY VS. SERVICE
- SMARTPHONES
- VIRTUAL MOBILITY
- ON DEMAND
- OVERCONNECTED LIFE
- SNACKABLE
New skills
- COMPLEXITY MANAGEMENT
- SOFT SKILLS
- SKILLS GAP
- LONGLIFE LEARNING
- HUMAN CAPITAL
- SMART WORKING
- DIGITAL SKILLS
- DIVERSITY
- AGILITY
- CONNECTIVITY
- INTEGRATED THINKING
- TIME
- BUSINESS ECOSYSTEM
- WORK LIFE BALANCE
- COOPETITION
- ANTIFRAGILITY
WELL BE
- CHRONIC DISEASES
- MENTAL ILLNESSES
- PREVENTION
- WELLNESS
- PREDICTIVE MEDICINE
- PERSONALIZED MEDICINE
- INTEGRATION OF PUBLIC AND PRIVATE SECTORS
- OMIC SCIENCES
- THERAPEUTIC FREEDOM
- CIRCADIAN RHYTHMS
- FOOD REGIMES
- LIFESTYLE AND BEHAVIORAL STYLE
- DRUG RESISTANCE
- SILENCE & MEDITATION
- BIOTECHNOLOGY
- CAREGIVERS
Intangibles
- SUSTAINABILITY
- INTANGIBLE ASSETS
- FROM THINGS TO RELATIONSHIPS
- MULTISTAKEHOLDER CAPITALISM
- SELF-FULFILMENT
- EMPOWERMENT
- DATA ETHICS
- PURPOSE
- ESG
- FORESIGHT
- VALUES
- US
- REPUTATION
NEW FRONTIERS
- GROWTH
- DIVERSIFICATION
- GLOBALIZATION
- GLOBAL PANDEMICS
- PROTECTIONISM
- REGULATION
- GEOPOLITICAL INSTABILITY
- CONTAGION
- CYBER RISK
- G-ZERO WORLD
- FEELING EUROPEAN
- CONFLICT MIGRATIONS
Climate change
- CLIMATE CHANGES
- CLIMATE MIGRATIONS
- CLIMATE TRANSITION
- EXTREME CLIMATE EVENTS
- SPREAD OF DISEASES
- INTEGRATION OF PUBLIC AND PRIVATE SECTORS
- CHRONICIZATION CLIMATE
- GREENHOUSE GAS EMISSIONS
- FOOD PRODUCTION
- BIODIVERSITY
- RESILIENCE
- INNOVATING TO ZERO
- MANAGEMENT OF NATURAL RESOURCES
AUGMENTED MAN CYBORG
- VIRTUAL REALITY
- AUGMENTED REALITY
- MERGED REALITY
- AUGMENTED MAN UBIQUITY
- AUGMENTED MAN ENHANCEMENT
- AUGMENTED MAN TREATMENT
- AUGMENTED MAN DOCTOR
- AUGMENTED MAN WORK
Circular economy
- CIRCULAR ECONOMY
- SYSTEMIC THINKING
- RICYCLING
- UPCYCLING
- PRODUCTS AS A SERVICE
- FROM CRADLE TO CRADLE
- CIRCULAR VISION
- RIGENERATIVO BY DESIGN
Space economy
- SPACE ECONOMY
- COSMIC THREATS
- SOLAR STORMS
- TELECOMMUNICATIONS SATELLITE
- BIG DATA SPACE
- SPACE MINING
- MINISATELLITES
- GEOPOLITICS AND SPACE ARMIES
The Observatory aims to monitor the evolution of the emerging macro trends identified as well as the early signs of any new topics “to watch” and new macro trend to be included in the Radar.
The 16 emerging macro trends for the insurance sector
In 2015 the Observatory - in sight of the Industrial Plan 2016-2018 - produced a Report that, through the use of the predictive Meeting Point method, identified the top 10 emerging macro trends emergent trend destined to impact on the insurance sector and the Group in the 5 year-old horizon, tracing a Map of Interconnections to provide an integrated overview and explore the dynamics of the same, and at the same time assessing the impacts on the various stages of the insurance value chain to identify any emerging opportunities and risks.
In 2017 the Observatory prepared a new version of the 2015 Report, confirming the ten existing macro trends and incorporating the new emerging macro trend of Artificial Intelligence and Robotics. The evaluations of the ten existing Macro Trends were adjusted by updating the maturity of the key topics identified during the first evaluation cycle, as well as identifying focus points, new case studies and themes "to watch".
For the new strategic planning phase, in 2018 the Observatory prepared a new Notebook, the result of a new cycle of analysis of the predictive model Meeting Point, which identified three new macro-trends: Intangibles, Dark side of Technology and Augmented Man / Cyborg. For the other macro-trends, specific monitoring KPIs were also introduced.
In 2020, the Observatory prepared a new edition of the Notebook for the purpose of providing an updated picture of the emerging macro-trends, evaluating the impacts of such a seriously disruptive event as the Covid-19 pandemic. Based on the new analysis, two new macro-trends were introduced: Circular Economy and Space Economy.
The Interconnection Map was also redesigned in light of the new macro-trends identified above. The map provides a systemic view, highlighting how the macro-trends are connected to each other and may generate driving trends causing a potential domino effect.
The 2020 analysis confirmed interconnection as a key evaluation element, as well as the importance of a holistic approach both when interpreting the external environment and when providing an internal response.
Map of interconnections
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