UNIPOL GRUPPO FINANZIARIO ‘INTRODUCES’ ITSELF TO ITALIANS
‘Measured up to your tomorrow‘ is the title of the Unipol Gruppo Finanziario’s first large-scale advertising campaign, which between Sunday 27 September and the end of the year will dominate the major national media: television, press, internet, cinema and posters.
It is the beginning of a process of affirming the Group’s leading role in the Italian insurance and financial market: Unipol Gruppo Finanziario wants to consolidate its position as a point of reference for individuals, families and businesses throughout the country.
The campaign sends a message in line with the Group’s values through the use of an innovative and creative idea and original visual language, using a personal tone of voice, to explain that the solution offered by UGF is the one that is the most accessible and the best able to meet the requirements of millions of people who are living in a period of great uncertainty and are facing huge global changes on a daily basis.
Challenges, unexpected occurrences and concerns about the future become less of a worry when you have by your side a Group that prides itself on ‘Measured up to your tomorrow’.
• Click here to see the media campaign planning
• Visit the site dedicated to the Advertising Campaign www.amisuradeltuodomani.it